Generate JSON-LD structured data for Google rich snippets - boost your search visibility
Schema markup (structured data) helps Google understand your page content better, enabling rich snippets like star ratings, FAQ dropdowns, business info, and product prices directly in search results. This can significantly improve your click-through rate (CTR).
Generate JSON-LD schema markup to help search engines understand your content and display rich results — star ratings, FAQ dropdowns, business details and more directly in search listings.
Schema is structured data you add to your page in a <script type="application/ld+json"> block. It doesn't change how the page looks to visitors, but it tells Google explicitly what the content means: this is a product with this price, this is a business with these opening hours, this is an FAQ with these questions.
The payoff is rich results, which occupy more space in search listings and attract more clicks than a plain blue link. Common types worth implementing: FAQPage (expandable Q&A under your listing), LocalBusiness (address, hours, phone for local search), Product (price and availability), Article and BreadcrumbList. After adding markup, always test it in Google's Rich Results Test — invalid schema is ignored entirely.